by Heinz D. Schultz | Jan 25, 2023 | Uncategorized
More and more companies are not hiring a traditional service provider for their media monitoring. Finally, there are powerful and easy-to-use analysis tools that enable in-house – i.e. self-service – media monitoring. Monitoring specialist Heinz D. Schultz...
by Heinz D. Schultz | Dec 22, 2022 | Uncategorized
The digital marketing industry is expecting a huge boost in sales from virtual online worlds. However, whether B2B companies or consumer brands actually become active on so-called metaverse platforms also depends on the monitoring and analysis options. ...
by Heinz D. Schultz | Sep 16, 2022 | Uncategorized
The Berliner Verkehrsbetriebe, or BVG for short, are known beyond the city limits for marketing “with a Berlin snout”. Professional media response analyses prove that the often rough charm of individual campaigns actually resonates with Berliners....
